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THE IRISH TIMES, Ireland's leading journal of opinion and information, achieved a record average daily readership of 364,000 in the 12 months to the end of June 2009, according to the latest JNRS readership figures an increase of 45,000, or 14.1 per cent, on the 319,000 readership figure achieved in the 2007/08 survey. The previous highest figure reported by The Irish Times was 347,000 in the 2003/04 report.

The JNRS survey, which is conducted by Lansdowne Market Research, shows that a record 3.1 million Irish people are now regular newspaper readers. That’s an increase of more than 64,000 in the past 12 months and comes against a background of declining sales across the industry as a whole.“We’re really pleased with these results and I hope they will give everyone in the industry a lift at what is a difficult time,” said Frank Cullen, co-ordinating director of National Newspapers of Ireland (NNI).

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