30 Jan 2013

China: Chinese Luxury Consumers Go Online

No doubt, China is the new wonderland for luxury brands because of its burgeoning luxury retail and e-commerce sector.

Interesting, Chinese luxury consumers are not only younger and of the higher class than their counterparts in Western countries, but also, the Chinese luxury shoppers like going online to seek for product information and ultimately, to shop luxury online.

Publicitas Hong Kong prepared a special infographic to describe this trend.

Click here to download the full picture