Hudson’s Bay’s Richard Baker Talks about Marketing Differences between the US & Canada
On Friday, April 5th, 2013, Publicitas, Inc. hosted a breakfast presentation at the Yale Club entitled “Canada Can Help,” to celebrate a new partnership with Canada’s Globe and Mail.
On 27 February 2013, Publicitas held an official opening of our Middle East Operations in Dubai at the One&Only Royal Mirage.
In response to growing market demand, Publicitas hosted its first China Media Forum on 11 October 2012. The event attracted more than 100 professionals from media buying and planning agencies as well as brand leaders from the luxury, fashion, retail, banking and technology market sectors.
In October 2012, Publicitas Austria celebrated its 40th Birthday with an International Media Auction at Vienna’s beautiful auction house Dorotheum.
Many media owners attended the event and generously offered some of their premium advertising space for auction on the night.
On 20 September 2012, Publicitas France and De Telegraaf organised their second Dutch-themed boat event on the River Seine in Paris.
More than 30 people enjoyed the Dutch beer, cheese, interactive games and a fun ‘silent disco’.
On 13 September 2012, Publicitas UK and Publicitas Europe joined all of the company’s European Managing Directors for this year’s M&M Global Awards in London. Publicitas sponsored the ‘Best Luxury Marketing Campaign’ award, which was presented to the winner Havas Media by Oliver Eills, Managing Director, Publicitas Ltd.
Publicitas and its sister company Adnative hosted the Digital Forum 2012 in Berlin in June.
More than 60 selected media owners attended the two-day event – which saw Publicitas announce the launch of its international Sales Side Platform (SSP) for premium publishers.
The Guardian hosted a brunch and round table for Spanish advertisers at the very British Bristol Bar in Madrid in March 2012. The Guardian team talked about openness, digital successes, international growth and their future. Attendees then enjoyed a typical British brunch of sausages and beans and an interesting Q&A session with experts from The Guardian.
On 15 March 2012, Brand Media and Publicitas hosted an enjoyable evening with ‘Ballet Revolucion’ at the Museumsquartier in Vienna. More than 40 clients attended the event, including Austrian Airlines, Austrian Wine, Erste Groupe, Mc. Cruise Austria, OMV, Vienna Products and the Vienna Tourist Board amongst others.
Publicitas Digital India participated in Adtech New Delhi on 23 and 24 February 2012.
Publicitas showcased all of its services to digital media planners, buyers and other prospective clients. Visitors to the Publicitas stand were invited to take part in an interactive golf game to win gifts – which provided an added dimension to the event.
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