Leaderboard*

With a volume of 728 x 90 pixels, the leaderboard offers more space for your advertising message and attracts the readers' focus. Despite its prominence, this is a very user-friendly type of advertisement.

Leaderboard

Format:
728 x 90 pixels

Volume:
max. 44 kb

Required files:
SWF, GIF/JPEG, target-URL

Delivery:
5 working days prior the
campaign start

Ressources:

DEMOS

Flash specifications

Fallback-Image:
The fallback-image (Gif/Jpeg) is shown to users who use no suitable Flash-Plugin or Javascript.

Click variables:
Establish the Clickcommand (pdf) according to our guidelines, in order for us to provide you the correct click statistic.

Performance:
Prepare the flash-files with a maximum frame-rate of 18fps and do without recursive loops and complex tweenings as far as possible.

Sound:
For all advertising media with sound, a clearly visible "Sound Off" button has to be integrated. Sound is only allowed to be activated by a user-action.