It was launched in May 1982. 4 million of its 6 million readers are in the affluent ABC1 category. The main section: news, sports coverage (15 pages), analysis, feature columns by leading British journalists. Financial Mail (40 pages supplement): business and finance issues in a way which allows everyone to understand and take advantage of. YOU magazine supplement is original in concept and design. It targets women and family readers with articles on shopping, beauty, health, fashion, short stories, food, star interviews & photographs. NIGHT & DAY supplement is positioned slightly up market. It provides incisive, quality journalism. News features offer more hard-edged editorial and reviews/film, TV, radio, music, art, books, dance.
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