Glossary

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JPEG (*.JPG)
The JPEG (*.JPG) image format supports a palette of more than 1.6 million colors. On the web, it is the most popular format for photographs and illustrations requiring a broad palette. Unlike GIF files, JPEGs do not support animation or transparency.

JUNIOR PAGE
In print, a page size that permits an advertiser to use the same printing materials for small and large page publications. The ad is prepared as a full-page unit in the smaller publication, appears in the larger publication as a junior page with editorial around it.

JUNIOR PANEL
A small-scale version of the thirty-sheet poster. Also called eight-sheet poster.

JUNIOR SPREAD
An advertisement appearing on two facing pages that occupies only part of each page.

JUSTIFIED TYPE
Lines of type aligned on both left and right of a column’s full measure.

PubliGroupe